Social Media Resources

  • General Graphics

    A suite of social tiles for each channel to help promote the challenge.

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  • Lesson-Specific Graphics

    A suite of social tiles for each channel that highlight the lesson topics.

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  • Social Media Copy

    Share the right message at the right time to keep the challenge top of mind for your community.

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Marketing Assets


Email Templates

Subject: Black History Month Challenge

Compete for a chance to win a $2,500 college scholarship!

Dear [First Name],

Understanding what has happened in our past and drawing connections to present-day events helps us better understand the world around us today. There are many significant events that have shaped Black history in the United States, and there is often more to the story than what we learn in textbooks.

[Company] is proud to announce that we are sponsoring the Black History Month Challenge powered by EVERFI. The challenge will INSPIRE today’s students by telling stories about the Black experience in America, EMPOWER students through the counter-storytelling of Black perspectives across generations, ELEVATE history as a lens to understand current events, and TRANSFORM students’ perception of the world around them. 

After completing the digital learning experience, students can submit a short essay for the chance to win a $2,500 college scholarship [customize this section if your org is funding additional prizes].

Getting Started is Easy!

  • Visit the Black History Month Challenge website [insert custom URL here]
  • Complete the four lessons (~30 minutes total)
  • Submit a short essay about how you will keep the conversation about Black history going year-round!

The Black History Month Challenge is open to all students between the ages of 13 – 18. Follow along with us at [insert social media links] and help our students pave a way for a better future. 

To participate in the Black History Month Challenge, visit [insert URL].

Thank you!

[Name]

Subject: Black History Month Challenge – One Week Left!

Compete for a chance to win a $2,500 college scholarship!

The Black History Month Challenge is underway! [Company] is proud to sponsor the national challenge in its inaugural year. We hope you and your families will join us for this meaningful, virtual competition as we help young people draw connections from past and present events to understand the world around them. 

The Challenge features lessons that were curated to highlight the exceptional spirit of the Black community embodied in the continued fight for equity – and to spark critical conversations about social justice. Students will be asked to submit an essay discussing ways that they will keep the conversation about Black history going year-round within their community with the chance to win a $2,500 college scholarship [customize this section if your org is funding additional prizes]. 

Getting Started is Easy!

  • Visit the Black History Month Challenge website [insert custom URL here]
  • Complete the four lessons (~30 minutes total)
  • Submit a short essay about how you will keep the conversation about Black history going year-round!

The Black History Month Challenge is open to all students between the ages of 13 – 18. Get your kids started today! 

To participate in the Black History Month Challenge, visit [insert URL].

Thank you!

[Name]


EVERFI Scholarship Contest Details

All entries must be submitted by February 28, 2022 to be eligible to win. View the full contest rules for more information about the scholarship contest.


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