National Financial Bee Marketing Toolkit

The National Financial Bee

Compete for a chance to win a college scholarship up to $10,000!

Calling all parents and caregivers! [Company] is proud to sponsor the EVERFI National Financial Bee, a first-of-its-kind nationwide financial literacy challenge for students in 7th-10th grade. This year’s virtual challenge will take place April 20-24, and we want YOU to participate! 

During Financial Literacy Month, and especially during this time of unprecedented uncertainty, we are committed to helping our [employees/associates] and their families plan for their financial future and find ways to pay for college. The National Financial Bee provides an opportunity for students to have some fun and learn critical financial concepts — all from the comfort of home while social distancing!

The five-day challenge was created by social impact education innovator EVERFI, our partner in financial education. Each daily lesson covers important financial topics covering everything from savings, investing, income, debt and more. After completing the lessons, students submit a short capstone essay in which they share their biggest financial dream and outline a plan for how to get there. Three winners of the National Financial Bee will receive up to $10,000 in college scholarships. 

How It Works
Students can participate in just 3 easy steps:

1. Visit the National Financial Bee website [insert your custom landing page URL here]
2. Complete the 5 lessons (~10 minutes each)
3. Submit a short essay on your biggest financial dream and how you plan to achieve it by May 8th.

The National Financial be is open to all — our [employees/associates],  [customers/members], and the communities we serve. We will be promoting the challenge across our social media channels and encourage you to reshare with friends and family.

To participate in the National Financial Bee, visit [insert your custom landing page URL here].

The National Financial Bee

Compete for a chance to win a college scholarship up to $10,000!

The EVERFI National Financial Bee kicks off today!  [Company] is proud to be a national sponsor of this nationwide financial capability challenge for students in 7th-10th grade. We hope you and your families will join us for this fun, virtual competition as we close out Financial Literacy Month.

The five-day challenge features a daily lesson covering  important financial topics, followed by an essay content where students will compete for a chance to win up to $10,000 in college scholarships. 

How It Works
Students can participate in just 3 easy steps:

1. Visit the National Financial Bee website [insert your custom landing page URL here]
2. Complete the 5 lessons (~10 minutes each)
3. Submit a short essay on your biggest financial dream and how you plan to achieve it (submission deadline is  May 8th). 

Get your kids started today! To participate in the National Financial Bee, visit [insert your custom landing page URL here].

The National Financial Bee

Compete for a chance to win a college scholarship up to $10,000!

Dear [First Name],

Today, with all the unprecedented challenges we are facing across the globe, [Company] is here to help you and your family prepare for what lies ahead. 

With this in mind, [Company] is proud to announce that we are sponsoring the EVERFI National Financial Bee, a first-of-its-kind nationwide financial capability challenge for students in 7th-10th grade. This year’s virtual challenge will take place next week, and we want YOU to participate! The National Financial Bee provides an opportunity for students to have some fun and learn critical financial concepts — all from the comfort of home while social distancing!

Each daily lesson covers important financial topics covering everything from savings, investing, income, debt and more. After completing the lessons, students submit a short capstone essay in which they share their biggest financial dream and outline a plan for how to get there. Three winners of the National Financial Bee will receive up to $10,000 in college scholarships. 

How It Works
Students can participate in just 3 easy steps:

1. Visit the National Financial Bee website [insert your custom landing page URL here]
2. Complete the 5 lessons (~10 minutes each)
3. Submit a short essay on your biggest financial dream and how you plan to achieve it by May 8th.

To participate in the National Financial Bee, visit [insert your custom landing page URL here].

You can also follow along on [insert social media links] as we reveal each daily challenge and unveil the winners!

Thank you!

[NAME]

The National Financial Bee

Compete for a chance to win a college scholarship up to $10,000!

The EVERFI National Financial Bee kicks off today!  [Company] is proud to be a national sponsor of this nationwide financial capability challenge for students in 7th-10th grade. We hope you and your families will join us for this fun, virtual competition as we close out Financial Literacy Month.

The five-day challenge features a daily lesson covering  important financial topics, followed by an essay content where students will compete for a chance to win up to $10,000 in college scholarships. 

How It Works
Students can participate in just 3 easy steps:

1. Visit the National Financial Bee website [insert your custom landing page URL here]
2. Complete the 5 lessons (~10 minutes each)
3. Submit a short essay on your biggest financial dream and how you plan to achieve it (submission deadline is  May 8th). 

This fun, virtual challenge is open to all, so feel free to share with friends and family. You can also follow along on [insert social media links] as we reveal each daily challenge and unveil the winners!

 To participate in the National Financial Bee, visit [insert your custom landing page URL here].