Includes communications templates designed to help you promote your program during Financial Literacy Month to your employees, consumers, and the broader communities you serve.
Social Media (Facebook, Twitter, LinkedIn and Instagram)
Principal Letter
<<CONTACT NAME>>
<<TITLE>>
<<SCHOOL NAME>>
<<SCHOOL ADDRESS>>
<<DATE>>
Dear Principal <<LAST NAME>>,
I am pleased to inform you that [sponsor name] is proudly sponsoring the [name of program] for your school. Through this partnership, we have committed to bringing the EVERFI: [name of program] digital program to your school to teach [X-X] graders how to make wise financial decisions to promote financial well-being over their lifetime. We have made this investment because of our commitment to support, respect and improve the quality of life in the diverse communities where we live and do business.
EVERFI: [program name] sponsored by [sponsor name], consists of [X] digital lessons, [X] minutes each, that can be smoothly integrated into your curriculum for finance, economics, career and technical education, social studies and business. The content covers topics including [list topics] and other critical concepts. The program also tracks individual student progress and knowledge gains through pre- and post- assessments.
Our partnership goal is to provide as many students as possible with access to this financial literacy program before they face critical financial decisions beyond high school. With that aim in mind, we hope that you will consider helping us expand the usage of this new program into your school.
The team at EVERFI and [sponsor name] looks forward to working with you to best leverage this partnership and prepare for a successful school year. Please expect follow up from <<SM NAME>> at EVERFI in the coming weeks, and we hope to find time to discuss this opportunity with you further.
Best Regards,
<<SPONSOR CONTACT NAME>>
<<CONTACT TITLE>>
Email Template #1 (send on/around 1st week of April)
Subject line: April Is Financial Capability Month – What Does That Mean to You?
Hi [FIRST NAME],
April is Financial Capability Month. [COMPANY NAME] is committed to giving students in [LOCATION] the tools needed to boost their financial Capability and give them the confidence to make more informed financial decisions. Students can access [PROGRAM NAME], a digital financial wellness resource offered through a partnership with leading education technology innovator EVERFI, in the classroom and with their families at home. Visit [LINK TO PROGRAM PAGE] to learn more.
We are thrilled to provide this valuable resource to our consumers and help students and families in your community get another step closer to their financial goals.
Thank you,
[SIGNATURE]
Email Template #2 (send 2nd or 3rd week of April)
Subject line: Spread the Word About This Free Resource to Celebrate Financial Capability Month
Hi [FIRST NAME],
Financial Capability Month is in full swing, and we love seeing students in [LOCATION] already building their financial education with [PROGRAM NAME] through a partnership with [COMPANY NAME] and leading technology innovator EVERFI. [PROGRAM NAME] is free and is filled with valuable information on topics such as budgeting and saving for college. Local students and their families can access this resource anytime, anywhere at [LINK TO PROGRAM PAGE].
Together we can work towards better financial education for all.
Kind regards,
[SIGNATURE]